6 Common Small Business Digital Marketing Mistakes

Digital marketing can be a confusing world to navigate. With so many channels and strategies, it can be hard to choose the best ones for your small business. That’s probably why so many small businesses make the same digital marketing mistakes time and time again. In making these common errors, companies everywhere are missing out…

“Re-allocate” to Better MROI

If you are like most small to medium sized businesses relying on traditional advertising (newspaper, flyers, billboards, radio, TV) to create new customer or new sales opportunities, you are in all likelihood losing money. Advertising waste is one key area of your business that you can find money, and become more competitive. The illustration below…

Get Involved and Content Market

Online marketing content can come in the form of writing, pictures, graphics, animations, and videos. Videos are especially important today because YouTube is now the second largest search engine. Your creative content works for you in meaningful ways, it ensures cost-effective branding, it encourages your search engine rankings, and it provides you ‘qualified’ business leads…